Branding 

Food & Beverage

Campaign 

I developed the visual identity and creative direction for Table by Charles, a London based private chef and pop up dining concept. The brief was to create a rustic, minimal and monochromatic brand that reflected the chef’s approach to food and set the tone for his launch into the private dining and events scene.

From logo design and visual assets to Instagram content and packaging labels, I created a cohesive identity across both print and digital touchpoints. The result is a considered, understated brand that brings together the world of food, hospitality and design, establishing a distinctive visual presence for the business as it enters the private chef and private events market.